Microsite Designs

Recruitment Flyer

Here is a Recruitment Flyer I made for Morrow County Health District.

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Burley Brand Book

Here is a brand book I put together for my senior group project at the University of Oregon. This brand book is meant to show the essence of the brand while also providing a glimpse into the proposed advertising campaign.

You can download the pdf here.

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Here are additional ads I created that aren't in the Burley Brand Book, but were in our presentation.

Content Map

Here is a content map showing the differences and similarities in campaign plans and objectives for Old Spice and Axe.  There is a supplemental blog to this content map (which can be found here) that contains additional information and interviews.  I created this piece with Rachelle DiGregorio and Mitch Kuhn.  While we are all responsible for design attributes on this piece, Mitch Kuhn is responsible for carrying out our design concepts.  Rachelle DiGregorio was responsible for setting up interviews and creating content for the blog.  I was responsible for the implementation of QR Codes into the project, along with creating content for the blog. 

You can download the full-size pdf here (right click, then save link as)

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Product Experience

I wrote this piece about my user experience with the Sony PlayStation 3. I did this to gain insight into how and why others use this product, as well as how and why I use it. I found this helpful in figuring out what drives users like myself to spend time with this product. You can read my product experience here. 

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Creative Brief

Here is a creative brief I wrote for Toby's Family Foods. Toby's Family Foods was looking to increase brand awareness amongst college students.

You can download the pdf here.

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Brand Boards 

I made these brand boards to convey what I believe to be the essence of these brands. When making a brand board I look at advertisements along with my own personal brand experiences to provide ideas and concepts.

Original Artwork

Created using Adobe Photoshop and Illustrator